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Yoga mats are specially fabricated mats used as an aid during the practice of yoga to prevent hands and feet slipping during practice. They are mainly used both for home use and for yoga studios.
Scope of the Report:
The consumption volume of yoga mat increases from 27106 K Pcs in 2012 to 36054 K Pcs in 2016. North America and Europe are the mainly consumption regions , which the consumption volume is 10717 K Pcs and 7915 K Pcs in 2016 respectively as more and more Americans and European focus on wellness and health-consciousness.
Yoga mat can be classified into four types: PVC yoga mats, rubber yoga mats, TPE yoga mats and other yoga mats. PVC yoga mats are the most widely used products and take 48.35% of global production in 2016. Survey results showed that in 2016 61.32% of the yoga mat market was household, 31.91% is yoga club and 6.77% divided among other industries.
Currently, yoga mat sales continued to grow, mainly due to the growing popularity of yoga in the world, in the United States there are more than twenty million yoga exercisers, while compared to United States, only half of the number in China, therefore, in the next few years, with the development of economy and the increasing living standard China will be a new yoga market.
We tend to believe this industry is an emerging industry, and the consumption increasing degree will show a rapid growth curve. For product prices, the slow downward trend in recent years will maintain in the future as competition intensifies. Besides, prices gap between different brands will go narrowing gradually. Also, there will be fluctuation in gross margin.
The worldwide market for Yoga Mat is expected to grow at a CAGR of roughly 8.8% over the next five years, will reach 2000 million US$ in 2024, from 1210 million US$ in 2019, according to a new study.
This report focuses on the Yoga Mat in global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application.
Market Segment by Manufacturers, this report covers
Lululemon
Manduka PROlite
Jade Yoga
Hugger Mugger Para Rubber
PrAna Revolutionary
Gaiam, Easyoga
HATHAYOGA
Kharma Khare
Hosa Group
Yogabum
Aerolite
Aurorae
Barefoot Yoga
Keep well
Khataland
Microcell Composite
Yogarugs
Copeactive
Yogasana, A. Kolckmann
JiangXi Lveten Plastic
Liforme
Starlight Yoga
Bean Products
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
PVC yoga mats
Rubber yoga mats
TPE yoga mats
Other yoga mats
Market Segment by Applications, can be divided into
Household
Yoga club
Others
The content of the study subjects, includes a total of 15 chapters:
Chapter 1, to describe Yoga Mat product scope, market overview, market opportunities, market driving force and market risks.
Chapter 2, to profile the top manufacturers of Yoga Mat, with price, sales, revenue and global market share of Yoga Mat in 2017 and 2018.
Chapter 3, the Yoga Mat competitive situation, sales, revenue and global market share of top manufacturers are analyzed emphatically by landscape contrast.
Chapter 4, the Yoga Mat breakdown data are shown at the regional level, to show the sales, revenue and growth by regions, from 2014 to 2019.
Chapter 5, 6, 7, 8 and 9, to break the sales data at the country level, with sales, revenue and market share for key countries in the world, from 2014 to 2019.
Chapter 10 and 11, to segment the sales by type and application, with sales market share and growth rate by type, application, from 2014 to 2019.
Chapter 12, Yoga Mat market forecast, by regions, type and application, with sales and revenue, from 2019 to 2024.
Chapter 13, 14 and 15, to describe Yoga Mat sales channel, distributors, customers, research findings and conclusion, appendix and data source.
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
Table of Contents
1 Market Overview
1.1 Yoga Mat Introduction
1.2 Market Analysis by Type
1.2.1 PVC yoga mats
1.2.2 Rubber yoga mats
1.2.3 TPE yoga mats
1.2.4 Other yoga mats
1.3 Market Analysis by Applications
1.3.1 Household
1.3.2 Yoga club
1.3.3 Others
1.4 Market Analysis by Regions
1.4.1 North America (United States, Canada and Mexico)
1.4.1.1 United States Market States and Outlook (2014-2024)
1.4.1.2 Canada Market States and Outlook (2014-2024)
1.4.1.3 Mexico Market States and Outlook (2014-2024)
1.4.2 Europe (Germany, France, UK, Russia and Italy)
1.4.2.1 Germany Market States and Outlook (2014-2024)
1.4.2.2 France Market States and Outlook (2014-2024)
1.4.2.3 UK Market States and Outlook (2014-2024)
1.4.2.4 Russia Market States and Outlook (2014-2024)
1.4.2.5 Italy Market States and Outlook (2014-2024)
1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
1.4.3.1 China Market States and Outlook (2014-2024)
1.4.3.2 Japan Market States and Outlook (2014-2024)
1.4.3.3 Korea Market States and Outlook (2014-2024)
1.4.3.4 India Market States and Outlook (2014-2024)
1.4.3.5 Southeast Asia Market States and Outlook (2014-2024)
1.4.4 South America, Middle East and Africa
1.4.4.1 Brazil Market States and Outlook (2014-2024)
1.4.4.2 Egypt Market States and Outlook (2014-2024)
1.4.4.3 Saudi Arabia Market States and Outlook (2014-2024)
1.4.4.4 South Africa Market States and Outlook (2014-2024)
1.4.4.5 Turkey Market States and Outlook (2014-2024)
1.5 Market Dynamics
1.5.1 Market Opportunities
1.5.2 Market Risk
1.5.3 Market Driving Force
2 Manufacturers Profiles
2.1 Lululemon
2.1.1 Business Overview
2.1.2 Yoga Mat Type and Applications
2.1.2.1 Product A
2.1.2.2 Product B
2.1.3 Lululemon Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.2 Manduka PROlite
2.2.1 Business Overview
2.2.2 Yoga Mat Type and Applications
2.2.2.1 Product A
2.2.2.2 Product B
2.2.3 Manduka PROlite Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.3 Jade Yoga
2.3.1 Business Overview
2.3.2 Yoga Mat Type and Applications
2.3.2.1 Product A
2.3.2.2 Product B
2.3.3 Jade Yoga Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.4 Hugger Mugger Para Rubber
2.4.1 Business Overview
2.4.2 Yoga Mat Type and Applications
2.4.2.1 Product A
2.4.2.2 Product B
2.4.3 Hugger Mugger Para Rubber Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.5 PrAna Revolutionary
2.5.1 Business Overview
2.5.2 Yoga Mat Type and Applications
2.5.2.1 Product A
2.5.2.2 Product B
2.5.3 PrAna Revolutionary Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.6 Gaiam, Easyoga
2.6.1 Business Overview
2.6.2 Yoga Mat Type and Applications
2.6.2.1 Product A
2.6.2.2 Product B
2.6.3 Gaiam, Easyoga Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.7 HATHAYOGA
2.7.1 Business Overview
2.7.2 Yoga Mat Type and Applications
2.7.2.1 Product A
2.7.2.2 Product B
2.7.3 HATHAYOGA Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.8 Kharma Khare
2.8.1 Business Overview
2.8.2 Yoga Mat Type and Applications
2.8.2.1 Product A
2.8.2.2 Product B
2.8.3 Kharma Khare Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.9 Hosa Group
2.9.1 Business Overview
2.9.2 Yoga Mat Type and Applications
2.9.2.1 Product A
2.9.2.2 Product B
2.9.3 Hosa Group Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.10 Yogabum
2.10.1 Business Overview
2.10.2 Yoga Mat Type and Applications
2.10.2.1 Product A
2.10.2.2 Product B
2.10.3 Yogabum Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.11 Aerolite
2.11.1 Business Overview
2.11.2 Yoga Mat Type and Applications
2.11.2.1 Product A
2.11.2.2 Product B
2.11.3 Aerolite Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.12 Aurorae
2.12.1 Business Overview
2.12.2 Yoga Mat Type and Applications
2.12.2.1 Product A
2.12.2.2 Product B
2.12.3 Aurorae Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.13 Barefoot Yoga
2.13.1 Business Overview
2.13.2 Yoga Mat Type and Applications
2.13.2.1 Product A
2.13.2.2 Product B
2.13.3 Barefoot Yoga Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.14 Keep well
2.14.1 Business Overview
2.14.2 Yoga Mat Type and Applications
2.14.2.1 Product A
2.14.2.2 Product B
2.14.3 Keep well Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.15 Khataland
2.15.1 Business Overview
2.15.2 Yoga Mat Type and Applications
2.15.2.1 Product A
2.15.2.2 Product B
2.15.3 Khataland Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.16 Microcell Composite
2.16.1 Business Overview
2.16.2 Yoga Mat Type and Applications
2.16.2.1 Product A
2.16.2.2 Product B
2.16.3 Microcell Composite Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.17 Yogarugs
2.17.1 Business Overview
2.17.2 Yoga Mat Type and Applications
2.17.2.1 Product A
2.17.2.2 Product B
2.17.3 Yogarugs Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.18 Copeactive
2.18.1 Business Overview
2.18.2 Yoga Mat Type and Applications
2.18.2.1 Product A
2.18.2.2 Product B
2.18.3 Copeactive Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.19 Yogasana, A. Kolckmann
2.19.1 Business Overview
2.19.2 Yoga Mat Type and Applications
2.19.2.1 Product A
2.19.2.2 Product B
2.19.3 Yogasana, A. Kolckmann Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.20 JiangXi Lveten Plastic
2.20.1 Business Overview
2.20.2 Yoga Mat Type and Applications
2.20.2.1 Product A
2.20.2.2 Product B
2.20.3 JiangXi Lveten Plastic Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.21 Liforme
2.21.1 Business Overview
2.2.2 Yoga Mat Type and Applications
2.21.2.1 Product A
2.21.2.2 Product B
2.21.3 Liforme Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.22 Starlight Yoga
2.22.1 Business Overview
2.22.2 Yoga Mat Type and Applications
2.22.2.1 Product A
2.22.2.2 Product B
2.22.3 Starlight Yoga Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
2.23 Bean Products
2.23.1 Business Overview
2.23.2 Yoga Mat Type and Applications
2.23.2.1 Product A
2.23.2.2 Product B
2.23.3 Bean Products Yoga Mat Sales, Price, Revenue, Gross Margin and Market Share (2017-2018)
3 Global Yoga Mat Sales, Revenue, Market Share and Competition by Manufacturer (2017-2018)
3.1 Global Yoga Mat Sales and Market Share by Manufacturer (2017-2018)
3.2 Global Yoga Mat Revenue and Market Share by Manufacturer (2017-2018)
3.3 Market Concentration Rate
3.3.1 Top 3 Yoga Mat Manufacturer Market Share in 2018
3.3.2 Top 6 Yoga Mat Manufacturer Market Share in 2018
3.4 Market Competition Trend
4 Global Yoga Mat Market Analysis by Regions
4.1 Global Yoga Mat Sales, Revenue and Market Share by Regions
4.1.1 Global Yoga Mat Sales and Market Share by Regions (2014-2019)
4.1.2 Global Yoga Mat Revenue and Market Share by Regions (2014-2019)
4.2 North America Yoga Mat Sales and Growth Rate (2014-2019)
4.3 Europe Yoga Mat Sales and Growth Rate (2014-2019)
4.4 Asia-Pacific Yoga Mat Sales and Growth Rate (2014-2019)
4.5 South America Yoga Mat Sales and Growth Rate (2014-2019)
4.6 Middle East and Africa Yoga Mat Sales and Growth Rate (2014-2019)
5 North America Yoga Mat by Country
5.1 North America Yoga Mat Sales, Revenue and Market Share by Country
5.1.1 North America Yoga Mat Sales and Market Share by Country (2014-2019)
5.1.2 North America Yoga Mat Revenue and Market Share by Country (2014-2019)
5.2 United States Yoga Mat Sales and Growth Rate (2014-2019)
5.3 Canada Yoga Mat Sales and Growth Rate (2014-2019)
5.4 Mexico Yoga Mat Sales and Growth Rate (2014-2019)
6 Europe Yoga Mat by Country
6.1 Europe Yoga Mat Sales, Revenue and Market Share by Country
6.1.1 Europe Yoga Mat Sales and Market Share by Country (2014-2019)
6.1.2 Europe Yoga Mat Revenue and Market Share by Country (2014-2019)
6.2 Germany Yoga Mat Sales and Growth Rate (2014-2019)
6.3 UK Yoga Mat Sales and Growth Rate (2014-2019)
6.4 France Yoga Mat Sales and Growth Rate (2014-2019)
6.5 Russia Yoga Mat Sales and Growth Rate (2014-2019)
6.6 Italy Yoga Mat Sales and Growth Rate (2014-2019)
7 Asia-Pacific Yoga Mat by Country
7.1 Asia-Pacific Yoga Mat Sales, Revenue and Market Share by Country
7.1.1 Asia-Pacific Yoga Mat Sales and Market Share by Country (2014-2019)
7.1.2 Asia-Pacific Yoga Mat Revenue and Market Share by Country (2014-2019)
7.2 China Yoga Mat Sales and Growth Rate (2014-2019)
7.3 Japan Yoga Mat Sales and Growth Rate (2014-2019)
7.4 Korea Yoga Mat Sales and Growth Rate (2014-2019)
7.5 India Yoga Mat Sales and Growth Rate (2014-2019)
7.6 Southeast Asia Yoga Mat Sales and Growth Rate (2014-2019)
8 South America Yoga Mat by Country
8.1 South America Yoga Mat Sales, Revenue and Market Share by Country
8.1.1 South America Yoga Mat Sales and Market Share by Country (2014-2019)
8.1.2 South America Yoga Mat Revenue and Market Share by Country (2014-2019)
8.2 Brazil Yoga Mat Sales and Growth Rate (2014-2019)
8.3 Argentina Yoga Mat Sales and Growth Rate (2014-2019)
8.4 Colombia Yoga Mat Sales and Growth Rate (2014-2019)
9 Middle East and Africa Yoga Mat by Countries
9.1 Middle East and Africa Yoga Mat Sales, Revenue and Market Share by Country
9.1.1 Middle East and Africa Yoga Mat Sales and Market Share by Country (2014-2019)
9.1.2 Middle East and Africa Yoga Mat Revenue and Market Share by Country (2014-2019)
9.2 Saudi Arabia Yoga Mat Sales and Growth Rate (2014-2019)
9.3 Turkey Yoga Mat Sales and Growth Rate (2014-2019)
9.4 Egypt Yoga Mat Sales and Growth Rate (2014-2019)
9.5 Nigeria Yoga Mat Sales and Growth Rate (2014-2019)
9.6 South Africa Yoga Mat Sales and Growth Rate (2014-2019)
10 Global Yoga Mat Market Segment by Type
10.1 Global Yoga Mat Sales, Revenue and Market Share by Type (2014-2019)
10.1.1 Global Yoga Mat Sales and Market Share by Type (2014-2019)
10.1.2 Global Yoga Mat Revenue and Market Share by Type (2014-2019)
10.2 PVC yoga mats Sales Growth and Price
10.2.1 Global PVC yoga mats Sales Growth (2014-2019)
10.2.2 Global PVC yoga mats Price (2014-2019)
10.3 Rubber yoga mats Sales Growth and Price
10.3.1 Global Rubber yoga mats Sales Growth (2014-2019)
10.3.2 Global Rubber yoga mats Price (2014-2019)
10.4 TPE yoga mats Sales Growth and Price
10.4.1 Global TPE yoga mats Sales Growth (2014-2019)
10.4.2 Global TPE yoga mats Price (2014-2019)
10.5 Other yoga mats Sales Growth and Price
10.5.1 Global Other yoga mats Sales Growth (2014-2019)
10.5.2 Global Other yoga mats Price (2014-2019)
11 Global Yoga Mat Market Segment by Application
11.1 Global Yoga Mat Sales Market Share by Application (2014-2019)
11.2 Household Sales Growth (2014-2019)
11.3 Yoga club Sales Growth (2014-2019)
11.4 Others Sales Growth (2014-2019)
12 Yoga Mat Market Forecast (2019-2024)
12.1 Global Yoga Mat Sales, Revenue and Growth Rate (2019-2024)
12.2 Yoga Mat Market Forecast by Regions (2019-2024)
12.2.1 North America Yoga Mat Market Forecast (2019-2024)
12.2.2 Europe Yoga Mat Market Forecast (2019-2024)
12.2.3 Asia-Pacific Yoga Mat Market Forecast (2019-2024)
12.2.4 South America Yoga Mat Market Forecast (2019-2024)
12.2.5 Middle East and Africa Yoga Mat Market Forecast (2019-2024)
12.3 Yoga Mat Market Forecast by Type (2019-2024)
12.3.1 Global Yoga Mat Sales Forecast by Type (2019-2024)
12.3.2 Global Yoga Mat Market Share Forecast by Type (2019-2024)
12.4 Yoga Mat Market Forecast by Application (2019-2024)
12.4.1 Global Yoga Mat Sales Forecast by Application (2019-2024)
12.4.2 Global Yoga Mat Market Share Forecast by Application (2019-2024)
13 Sales Channel, Distributors, Traders and Dealers
13.1 Sales Channel
13.1.1 Direct Marketing
13.1.2 Indirect Marketing
13.1.3 Marketing Channel Future Trend
13.2 Distributors, Traders and Dealers
14 Research Findings and Conclusion
15 Appendix
15.1 Methodology
15.2 Data Source
List of Tables and Figures
Figure Yoga Mat Picture
Table Product Specifications of Yoga Mat
Figure Global Sales Market Share of Yoga Mat by Types in 2018
Table Yoga Mat Types for Major M
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