Augmented reality (AR) is a technology that layers computer-generated enhancements atop an existing reality in order to make it more meaningful through the ability to interact with it whereas Virtual reality (VR) can be defined as an artificial, computer-generated simulation or recreation of a real life environment or situation which immerses the user by making them feel like they are experiencing the simulated reality first-hand, primarily by stimulating their vision and hearing.
Scope of the Report:
Augmented Reality and Virtual Reality Software would be available in various forms. They could be bifurcated into open-source, freemium and proprietary.
The worldwide market for Augmented and Virtual Reality Software and Service is expected to grow at a CAGR of roughly xx% over the next five years, will reach xx million US$ in 2023, from xx million US$ in 2017, according to a new GIR (Global Info Research) study.
This report focuses on the Augmented and Virtual Reality Software and Service in global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application.
Market Segment by Manufacturers, this report covers
Mozilla
Apple
Pixar
Amazon
BMW
Zappar
Briovr
High Fidelity
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
Freeware
Freemium
One-Time License
Subscription
Others
Market Segment by Applications, can be divided into
Education
Sport
Military
Medicine
Hospitality
Fashion
Gaming
Business
Others
There are 15 Chapters to deeply display the global Augmented and Virtual Reality Software and Service market.
Chapter 1, to describe Augmented and Virtual Reality Software and Service Introduction, product scope, market overview, market opportunities, market risk, market driving force;
Chapter 2, to analyze the top manufacturers of Augmented and Virtual Reality Software and Service, with sales, revenue, and price of Augmented and Virtual Reality Software and Service, in 2016 and 2017;
Chapter 3, to display the competitive situation among the top manufacturers, with sales, revenue and market share in 2016 and 2017;
Chapter 4, to show the global market by regions, with sales, revenue and market share of Augmented and Virtual Reality Software and Service, for each region, from 2013 to 2018;
Chapter 5, 6, 7, 8 and 9, to analyze the market by countries, by type, by application and by manufacturers, with sales, revenue and market share by key countries in these regions;
Chapter 10 and 11, to show the market by type and application, with sales market share and growth rate by type, application, from 2013 to 2018;
Chapter 12, Augmented and Virtual Reality Software and Service market forecast, by regions, type and application, with sales and revenue, from 2018 to 2023;
Chapter 13, 14 and 15, to describe Augmented and Virtual Reality Software and Service sales channel, distributors, traders, dealers, Research Findings and Conclusion, appendix and data source
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
Table of Contents
1 Market Overview
1.1 Augmented and Virtual Reality Software and Service Introduction
1.2 Market Analysis by Type
1.2.1 Freeware
1.2.2 Freemium
1.2.3 One-Time License
1.2.4 Subscription
1.2.5 Others
1.3 Market Analysis by Applications
1.3.1 Education
1.3.2 Sport
1.3.3 Military
1.3.4 Medicine
1.3.5 Hospitality
1.3.6 Fashion
1.3.7 Gaming
1.3.8 Business
1.3.9 Others
1.4 Market Analysis by Regions
1.4.1 North America (United States, Canada and Mexico)
1.4.1.1 United States Market States and Outlook (2013-2023)
1.4.1.2 Canada Market States and Outlook (2013-2023)
1.4.1.3 Mexico Market States and Outlook (2013-2023)
1.4.2 Europe (Germany, France, UK, Russia and Italy)
1.4.2.1 Germany Market States and Outlook (2013-2023)
1.4.2.2 France Market States and Outlook (2013-2023)
1.4.2.3 UK Market States and Outlook (2013-2023)
1.4.2.4 Russia Market States and Outlook (2013-2023)
1.4.2.5 Italy Market States and Outlook (2013-2023)
1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
1.4.3.1 China Market States and Outlook (2013-2023)
1.4.3.2 Japan Market States and Outlook (2013-2023)
1.4.3.3 Korea Market States and Outlook (2013-2023)
1.4.3.4 India Market States and Outlook (2013-2023)
1.4.3.5 Southeast Asia Market States and Outlook (2013-2023)
1.4.4 South America, Middle East and Africa
1.4.4.1 Brazil Market States and Outlook (2013-2023)
1.4.4.2 Egypt Market States and Outlook (2013-2023)
1.4.4.3 Saudi Arabia Market States and Outlook (2013-2023)
1.4.4.4 South Africa Market States and Outlook (2013-2023)
1.4.4.5 Nigeria Market States and Outlook (2013-2023)
1.5 Market Dynamics
1.5.1 Market Opportunities
1.5.2 Market Risk
1.5.3 Market Driving Force
2 Manufacturers Profiles
2.1 Mozilla
2.1.1 Business Overview
2.1.2 Augmented and Virtual Reality Software and Service Type and Applications
2.1.2.1 Product A
2.1.2.2 Product B
2.1.3 Mozilla Augmented and Virtual Reality Software and Service Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.2 Google
2.2.1 Business Overview
2.2.2 Augmented and Virtual Reality Software and Service Type and Applications
2.2.2.1 Product A
2.2.2.2 Product B
2.2.3 Google Augmented and Virtual Reality Software and Service Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.3 Apple
2.3.1 Business Overview
2.3.2 Augmented and Virtual Reality Software and Service Type and Applications
2.3.2.1 Product A
2.3.2.2 Product B
2.3.3 Apple Augmented and Virtual Reality Software and Service Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.4 Pixar
2.4.1 Business Overview
2.4.2 Augmented and Virtual Reality Software and Service Type and Applications
2.4.2.1 Product A
2.4.2.2 Product B
2.4.3 Pixar Augmented and Virtual Reality Software and Service Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.5 Facebook
2.5.1 Business Overview
2.5.2 Augmented and Virtual Reality Software and Service Type and Applications
2.5.2.1 Product A
2.5.2.2 Product B
2.5.3 Facebook Augmented and Virtual Reality Software and Service Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.6 Amazon
2.6.1 Business Overview
2.6.2 Augmented and Virtual Reality Software and Service Type and Applications
2.6.2.1 Product A
2.6.2.2 Product B
2.6.3 Amazon Augmented and Virtual Reality Software and Service Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.7 BMW
2.7.1 Business Overview
2.7.2 Augmented and Virtual Reality Software and Service Type and Applications
2.7.2.1 Product A
2.7.2.2 Product B
2.7.3 BMW Augmented and Virtual Reality Software and Service Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.8 Zappar
2.8.1 Business Overview
2.8.2 Augmented and Virtual Reality Software and Service Type and Applications
2.8.2.1 Product A
2.8.2.2 Product B
2.8.3 Zappar Augmented and Virtual Reality Software and Service Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.9 Briovr
2.9.1 Business Overview
2.9.2 Augmented and Virtual Reality Software and Service Type and Applications
2.9.2.1 Product A
2.9.2.2 Product B
2.9.3 Briovr Augmented and Virtual Reality Software and Service Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.10 High Fidelity
2.10.1 Business Overview
2.10.2 Augmented and Virtual Reality Software and Service Type and Applications
2.10.2.1 Product A
2.10.2.2 Product B
2.10.3 High Fidelity Augmented and Virtual Reality Software and Service Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
3 Global Augmented and Virtual Reality Software and Service Sales, Revenue, Market Share and Competition by Manufacturer (2016-2017)
3.1 Global Augmented and Virtual Reality Software and Service Sales and Market Share by Manufacturer (2016-2017)
3.2 Global Augmented and Virtual Reality Software and Service Revenue and Market Share by Manufacturer (2016-2017)
3.3 Market Concentration Rate
3.3.1 Top 3 Augmented and Virtual Reality Software and Service Manufacturer Market Share in 2017
3.3.2 Top 6 Augmented and Virtual Reality Software and Service Manufacturer Market Share in 2017
3.4 Market Competition Trend
4 Global Augmented and Virtual Reality Software and Service Market Analysis by Regions
4.1 Global Augmented and Virtual Reality Software and Service Sales, Revenue and Market Share by Regions
4.1.1 Global Augmented and Virtual Reality Software and Service Sales and Market Share by Regions (2013-2018)
4.1.2 Global Augmented and Virtual Reality Software and Service Revenue and Market Share by Regions (2013-2018)
4.2 North America Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
4.3 Europe Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
4.4 Asia-Pacific Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
4.5 South America Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
4.6 Middle East and Africa Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
5 North America Augmented and Virtual Reality Software and Service by Countries
5.1 North America Augmented and Virtual Reality Software and Service Sales, Revenue and Market Share by Countries
5.1.1 North America Augmented and Virtual Reality Software and Service Sales and Market Share by Countries (2013-2018)
5.1.2 North America Augmented and Virtual Reality Software and Service Revenue and Market Share by Countries (2013-2018)
5.2 United States Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
5.3 Canada Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
5.4 Mexico Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
6 Europe Augmented and Virtual Reality Software and Service by Countries
6.1 Europe Augmented and Virtual Reality Software and Service Sales, Revenue and Market Share by Countries
6.1.1 Europe Augmented and Virtual Reality Software and Service Sales and Market Share by Countries (2013-2018)
6.1.2 Europe Augmented and Virtual Reality Software and Service Revenue and Market Share by Countries (2013-2018)
6.2 Germany Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
6.3 UK Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
6.4 France Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
6.5 Russia Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
6.6 Italy Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
7 Asia-Pacific Augmented and Virtual Reality Software and Service by Countries
7.1 Asia-Pacific Augmented and Virtual Reality Software and Service Sales, Revenue and Market Share by Countries
7.1.1 Asia-Pacific Augmented and Virtual Reality Software and Service Sales and Market Share by Countries (2013-2018)
7.1.2 Asia-Pacific Augmented and Virtual Reality Software and Service Revenue and Market Share by Countries (2013-2018)
7.2 China Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
7.3 Japan Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
7.4 Korea Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
7.5 India Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
7.6 Southeast Asia Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
8 South America Augmented and Virtual Reality Software and Service by Countries
8.1 South America Augmented and Virtual Reality Software and Service Sales, Revenue and Market Share by Countries
8.1.1 South America Augmented and Virtual Reality Software and Service Sales and Market Share by Countries (2013-2018)
8.1.2 South America Augmented and Virtual Reality Software and Service Revenue and Market Share by Countries (2013-2018)
8.2 Brazil Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
8.3 Argentina Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
8.4 Colombia Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
9 Middle East and Africa Augmented and Virtual Reality Software and Service by Countries
9.1 Middle East and Africa Augmented and Virtual Reality Software and Service Sales, Revenue and Market Share by Countries
9.1.1 Middle East and Africa Augmented and Virtual Reality Software and Service Sales and Market Share by Countries (2013-2018)
9.1.2 Middle East and Africa Augmented and Virtual Reality Software and Service Revenue and Market Share by Countries (2013-2018)
9.2 Saudi Arabia Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
9.3 UAE Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
9.4 Egypt Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
9.5 Nigeria Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
9.6 South Africa Augmented and Virtual Reality Software and Service Sales and Growth Rate (2013-2018)
10 Global Augmented and Virtual Reality Software and Service Market Segment by Type
10.1 Global Augmented and Virtual Reality Software and Service Sales, Revenue and Market Share by Type (2013-2018)
10.1.1 Global Augmented and Virtual Reality Software and Service Sales and Market Share by Type (2013-2018)
10.1.2 Global Augmented and Virtual Reality Software and Service Revenue and Market Share by Type (2013-2018)
10.2 Freeware Sales Growth and Price
10.2.1 Global Freeware Sales Growth (2013-2018)
10.2.2 Global Freeware Price (2013-2018)
10.3 Freemium Sales Growth and Price
10.3.1 Global Freemium Sales Growth (2013-2018)
10.3.2 Global Freemium Price (2013-2018)
10.4 One-Time License Sales Growth and Price
10.4.1 Global One-Time License Sales Growth (2013-2018)
10.4.2 Global One-Time License Price (2013-2018)
10.5 Subscription Sales Growth and Price
10.5.1 Global Subscription Sales Growth (2013-2018)
10.5.2 Global Subscription Price (2013-2018)
10.6 Others Sales Growth and Price
10.6.1 Global Others Sales Growth (2013-2018)
10.6.2 Global Others Price (2013-2018)
11 Global Augmented and Virtual Reality Software and Service Market Segment by Application
11.1 Global Augmented and Virtual Reality Software and Service Sales Market Share by Application (2013-2018)
11.2 Education Sales Growth (2013-2018)
11.3 Sport Sales Growth (2013-2018)
11.4 Military Sales Growth (2013-2018)
11.5 Medicine Sales Growth (2013-2018)
11.6 Hospitality Sales Growth (2013-2018)
11.7 Fashion Sales Growth (2013-2018)
11.8 Gaming Sales Growth (2013-2018)
11.9 Business Sales Growth (2013-2018)
11.10 Others Sales Growth (2013-2018)
12 Augmented and Virtual Reality Software and Service Market Forecast (2018-2023)
12.1 Global Augmented and Virtual Reality Software and Service Sales, Revenue and Growth Rate (2018-2023)
12.2 Augmented and Virtual Reality Software and Service Market Forecast by Regions (2018-2023)
12.2.1 North America Augmented and Virtual Reality Software and Service Market Forecast (2018-2023)
12.2.2 Europe Augmented and Virtual Reality Software and Service Market Forecast (2018-2023)
12.2.3 Asia-Pacific Augmented and Virtual Reality Software and Service Market Forecast (2018-2023)
12.2.4 South America Augmented and Virtual Reality Software and Service Market Forecast (2018-2023)
12.2.5 Middle East and Africa Augmented and Virtual Reality Software and Service Market Forecast (2018-2023)
12.3 Augmented and Virtual Reality Software and Service Market Forecast by Type (2018-2023)
12.3.1 Global Augmented and Virtual Reality Software and Service Sales Forecast by Type (2018-2023)
12.3.2 Global Augmented and Virtual Reality Software and Service Market Share Forecast by Type (2018-2023)
12.4 Augmented and Virtual Reality Software and Service Market Forecast by Application (2018-2023)
12.4.1 Global Augmented and Virtual Reality Software and Service Sales Forecast by Application (2018-2023)
12.4.2 Global Augmented and Virtual Reality Software and Service Market Share Forecast by Application (2018-2023)
13 Sales Channel, Distributors, Traders and Dealers
13.1 Sales Channel
13.1.1 Direct Marketing
13.1.2 Indirect Marketing
13.1.3 Marketing Channel Future Trend
13.2 Distributors, Traders and Dealers
14 Research Findings and Conclusion
15 Appendix
15.1 Methodology
15.2 Data Source
List of Tables and Figures
Figure Augmented and Virtual Reality Software and Service Picture
Table Product Specifications of Augmented and Virtual Reality Software and Service
Figure Global Sales Mar