A2P SMS is one where an SMS message is sent from an application — typically a web app to a mobile subscriber. These text messages can also be sent in the other direction (from a mobile subscriber to a web app). This is known as P2A (person-to-application) messaging.
The global largest market is Asia Pacific. The Asia Pacific mainly includes Japan, China,
India and South East Asia, and the secondary market is USA, it will reached a revenue of 14446 M USD in 2016, and the revenue share is 24.27% in 2016.
There are major five kinds of A2P SMS in this report, liquid silicone CRM, promotions, pushed content, Interactive and others. Globally, the revenue share of each type of A2P SMS is 31.18%, 27.82%, 14.93%, 14.39% and 11.69% in 2016.
According to this study, over the next five years the A2P SMS market will register a 4.0% CAGR in terms of revenue, the global market size will reach US$ 78800 million by 2024, from US$ 62100 million in 2019. In particular, this report presents the global revenue market share of key companies in A2P SMS business, shared in Chapter 3.
This report presents a comprehensive overview, market shares and growth opportunities of A2P SMS market by product type, application, key companies and key regions.
This study considers the A2P SMS value generated from the sales of the following segments:
Segmentation by product type: breakdown data from 2014 to 2019 in Section 2.3; and forecast to 2024 in section 10.7.
CRM
Promotions
Interactive
Others
Segmentation by application: breakdown data from 2014 to 2019, in Section 2.4; and forecast to 2024 in section 10.8.
BFSI
Entertainment
Tourism
Retail
Marketing
Healthcare
Media
Others
This report also splits the market by region: Breakdown data in Chapter 4, 5, 6, 7 and 8.
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Spain
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The report also presents the market competition landscape and a corresponding detailed analysis of the major vendor/manufacturers in the market. The key manufacturers covered in this report: Breakdown data in in Chapter 3.
MBlox
CLX Communications
Infobip
Tanla Solutions
SAP Mobile Services
Silverstreet BV
Syniverse Technologies
Nexmo.
Tyntec
SITO Mobile
OpenMarket Inc.
Genesys Telecommunications
3Cinteractive
Vibes Media
Beepsend
Soprano
Accrete
FortyTwo Telecom AB
ClearSky
Ogangi Corporation
AMD Telecom S.A
In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.
Research objectives
To study and analyze the global A2P SMS market size by key regions/countries, product type and application, history data from 2014 to 2018, and forecast to 2024.
To understand the structure of A2P SMS market by identifying its various subsegments.
Focuses on the key global A2P SMS players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the A2P SMS with respect to individual growth trends, future prospects, and their contribution to the total market.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
To project the size of A2P SMS submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
Table of Contents
2019-2024 Global A2P SMS Market Report (Status and Outlook)
1 Scope of the Report
1.1 Market Introduction
1.2 Research Objectives
1.3 Years Considered
1.4 Market Research Methodology
1.5 Economic Indicators
1.6 Currency Considered
2 Executive Summary
2.1 World Market Overview
2.1.1 Global A2P SMS Market Size 2014-2024
2.1.2 A2P SMS Market Size CAGR by Region
2.2 A2P SMS Segment by Type
2.2.1 CRM
2.2.2 Promotions
2.2.3 Pushed Content
2.2.4 Interactive
2.2.5 Others
2.3 A2P SMS Market Size by Type
2.3.1 Global A2P SMS Market Size Market Share by Type (2014-2019)
2.3.2 Global A2P SMS Market Size Growth Rate by Type (2014-2019)
2.4 A2P SMS Segment by Application
2.4.1 BFSI
2.4.2 Entertainment
2.4.3 Tourism
2.4.4 Retail
2.4.5 Marketing
2.4.6 Healthcare
2.4.7 Media
2.4.8 Others
2.5 A2P SMS Market Size by Application
2.5.1 Global A2P SMS Market Size Market Share by Application (2014-2019)
2.5.2 Global A2P SMS Market Size Growth Rate by Application (2014-2019)
3 Global A2P SMS by Players
3.1 Global A2P SMS Market Size Market Share by Players
3.1.1 Global A2P SMS Market Size by Players (2017-2019)
3.1.2 Global A2P SMS Market Size Market Share by Players (2017-2019)
3.2 Global A2P SMS Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) (2017-2019)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 A2P SMS by Regions
4.1 A2P SMS Market Size by Regions
4.2 Americas A2P SMS Market Size Growth
4.3 APAC A2P SMS Market Size Growth
4.4 Europe A2P SMS Market Size Growth
4.5 Middle East & Africa A2P SMS Market Size Growth
5 Americas
5.1 Americas A2P SMS Market Size by Countries
5.2 Americas A2P SMS Market Size by Type
5.3 Americas A2P SMS Market Size by Application
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Key Economic Indicators of Few Americas Countries
6 APAC
6.1 APAC A2P SMS Market Size by Countries
6.2 APAC A2P SMS Market Size by Type
6.3 APAC A2P SMS Market Size by Application
6.4 China
6.5 Japan
6.6 Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
6.10 Key Economic Indicators of Few APAC Countries
7 Europe
7.1 Europe A2P SMS by Countries
7.2 Europe A2P SMS Market Size by Type
7.3 Europe A2P SMS Market Size by Application
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
7.9 Spain
7.10 Key Economic Indicators of Few Europe Countries
8 Middle East & Africa
8.1 Middle East & Africa A2P SMS by Countries
8.2 Middle East & Africa A2P SMS Market Size by Type
8.3 Middle East & Africa A2P SMS Market Size by Application
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers and Impact
9.1.1 Growing Demand from Key Regions
9.1.2 Growing Demand from Key Applications and Potential Industries
9.2 Market Challenges and Impact
9.3 Market Trends
10 Global A2P SMS Market Forecast
10.1 Global A2P SMS Market Size Forecast (2019-2024)
10.2 Global A2P SMS Forecast by Regions
10.2.1 Global A2P SMS Forecast by Regions (2019-2024)
10.2.2 Americas Market Forecast
10.2.3 APAC Market Forecast
10.2.4 Europe Market Forecast
10.2.5 Middle East & Africa Market Forecast
10.3 Americas Forecast by Countries
10.3.1 United States Market Forecast
10.3.2 Canada Market Forecast
10.3.3 Mexico Market Forecast
10.3.4 Brazil Market Forecast
10.4 APAC Forecast by Countries
10.4.1 China Market Forecast
10.4.2 Japan Market Forecast
10.4.3 Korea Market Forecast
10.4.4 Southeast Asia Market Forecast
10.4.5 India Market Forecast
10.4.6 Australia Market Forecast
10.5 Europe Forecast by Countries
10.5.1 Germany Market Forecast
10.5.2 France Market Forecast
10.5.3 UK Market Forecast
10.5.4 Italy Market Forecast
10.5.5 Russia Market Forecast
10.5.6 Spain Market Forecast
10.6 Middle East & Africa Forecast by Countries
10.6.1 Egypt Market Forecast
10.6.2 South Africa Market Forecast
10.6.3 Israel Market Forecast
10.6.4 Turkey Market Forecast
10.6.5 GCC Countries Market Forecast
10.7 Global A2P SMS Forecast by Type
10.8 Global A2P SMS Forecast by Application
11 Key Players Analysis
11.1 MBlox
11.1.1 Company Details
11.1.2 A2P SMS Product Offered
11.1.3 MBlox A2P SMS Revenue, Gross Margin and Market Share (2017-2019)
11.1.4 Main Business Overview
11.1.5 MBlox News
11.2 CLX Communications
11.2.1 Company Details
11.2.2 A2P SMS Product Offered
11.2.3 CLX Communications A2P SMS Revenue, Gross Margin and Market Share (2017-2019)
11.2.4 Main Business Overview
11.2.5 CLX Communications News
11.3 Infobip
11.3.1 Company Details
11.3.2 A2P SMS Product Offered
11.3.3 Infobip A2P SMS Revenue, Gross Margin and Market Share (2017-2019)
11.3.4 Main Business Overview
11.3.5 Infobip News
11.4 Tanla Solutions
11.4.1 Company Details
11.4.2 A2P SMS Product Offered
11.4.3 Tanla Solutions A2P SMS Revenue, Gross Margin and Market Share (2017-2019)
11.4.4 Main Business Overview
11.4.5 Tanla Solutions News
11.5 SAP Mobile Services
11.5.1 Company Details
11.5.2 A2P SMS Product Offered
11.5.3 SAP Mobile Services A2P SMS Revenue, Gross Margin and Market Share (2017-2019)
11.5.4 Main Business Overview
11.5.5 SAP Mobile Services News
11.6 Silverstreet BV
11.6.1 Company Details
11.6.2 A2P SMS Product Offered
11.6.3 Silverstreet BV A2P SMS Revenue, Gross Margin and Market Share (2017-2019)
11.6.4 Main Business Overview
11.6.5 Silverstreet BV News
11.7 Syniverse Technologies
11.7.1 Company Details
11.7.2 A2P SMS Product Offered
11.7.3 Syniverse Technologies A2P SMS Revenue, Gross Margin and Market Share (2017-2019)
11.7.4 Main Business Overview
11.7.5 Syniverse Technologies News
11.8 Nexmo.
11.8.1 Company Details
11.8.2 A2P SMS Product Offered
11.8.3 Nexmo. A2P SMS Revenue, Gross Margin and Market Share (2017-2019)
11.8.4 Main Business Overview
11.8.5 Nexmo. News
11.9 Tyntec
11.9.1 Company Details
11.9.2 A2P SMS Product Offered
11.9.3 Tyntec A2P SMS Revenue, Gross Margin and Market Share (2017-2019)
11.9.4 Main Business Overview
11.9.5 Tyntec News
11.10 SITO Mobile
11.10.1 Company Details
11.10.2 A2P SMS Product Offered
11.10.3 SITO Mobile A2P SMS Revenue, Gross Margin and Market Share (2017-2019)
11.10.4 Main Business Overview
11.10.5 SITO Mobile News
11.11 OpenMarket Inc.
11.12 Genesys Telecommunications
11.13 3Cinteractive
11.14 Vibes Media
11.15 Beepsend
11.16 Soprano
11.17 Accrete
11.18 FortyTwo Telecom AB
11.19 ClearSky
11.20 Ogangi Corporation
11.21 AMD Telecom S.A
12 Research Findings and Conclusion
List of Tables and Figures
Table Product Specifications of A2P SMS
Figure A2P SMS Report Years Considered
Figure Market Research Methodology
Figure Global A2P SMS Market